Kate

Kate Eyler-Werve is a sustainability + innovation strategist based in Chicago.

Kate blogs at Chicago Green Jobs, on Twitter as @innokate and is on LinkedIn and Facebook. You can reach Kate by email here.

Her opinions are her own, and here are some of them:

  • When people change their behavior they change their minds.
  • Any employee engagement project that can make Richard Simmons weep with joy is an automatic success.
Kate’s sustainability + innovation projects in the wild

At the C level…

  • Walmart USA: “Developed by associates, for associates, as an outlet for them to embrace our Company-wide commitment to sustainability.”
  • Alston+Bird LLP: “A key component of the firm’s Sustainability efforts focuses on our Personal Sustainability Project (PSP).”
  • Walmart Canada: “Our starting goal was to register 25,000 Personal Sustainability Practices. To our amazement, we’re at 60,000 projects and counting.”

And at the street level…

  • North East, Maryland: “I started living my life as an example, and not as a warning.”
  • Amhurstberg, Canada: “I’m going to see that tree in 20 years and it’s going to be tall. I’ll be happy.”
  • In an ideal world I’d be able to share the Alston + Bird sustainability rap video – there’s nothing more awesome than lawyers rapping about recycling! – but it is, alas, proprietary.
Press
  • The New York Times: “Wal-Mart has quietly introduced an ambitious program… in equal parts self-help class, corporate retreat and tent revival.”
  • The Financial Post: “The ability to reinforce the green message at this personal, grassroots level may be the strongest tool Wal-Mart has to prove that the company… is sincere in its environmental goals and commitments.”
  • ShareGreen.ca: Kate’s project created a “75% increase in submission of innovative ideas to improve sustainable business practices.”
  • Fast Company: “Our goal is to have Wall Street look at Wal-Mart’s green performance, and say, ‘Wow, do more of that.”
Awards and Recognition